Reputation is a critical company asset, yet marketers too often create what gets to be called a “PR disaster.”
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Trends Charlie Maclean-Bristol expects to show up in 2024, and advice to organisations on how to prepare.
The Continuity Insights Management Conference – the only industry event for senior-level business continuity and resilience professionals – is coming to Charlotte, NC, May 6-8. 2024
You’re invited to the upcoming Disaster Recovery Journal (DRJ) Spring 2024 conference, March 17-20 in Orlando, Florida.
Companies have struggled for years whether to speak out on controversial social and political issues.
Rightly or wrongly, in many organizations the role of dissenter – or devil’s advocate – falls to the communication professional
Carl Pullein is the author of the groundbreaking new book, Your Time, Your Way: Time Well Managed, Life Well Lived, coming early 2024 from Rothstein Publishing.
Charlie Maclean-Bristol discusses his recent exercises around reassuring customers after an incident and talks about how businesses should approach reopening.
The sound you can hear across the big end of town is the shredding of reputations in the wake of corporate crises, often triggered by moral blindness.
When a reputational crisis strikes it’s very human to look for a quick fix. But the problems now facing Qantas are a vivid lesson for companies everywhere.