Tony Jaques Archives

White Paper: Is Reputation Your Most Valuable Uninsured Asset?

Crisis Management and Crisis CommunicationAugust 13, 2021367Views 0Likes 0Comments

Reputation may in fact be your most valuable uninsured asset. Nothing destroys reputation faster or deeper than a crisis mismanaged.

Cyber-Crises Are Never “Just an IT Problem”

Crisis Management, Crisis Management and Crisis Communication, InfoSecurityAugust 3, 2021398Views 0Likes 0Comments

Cyber-Crises Are Never "Just an IT Problem" by Tony Jaques PhD, Director of Issue Outcomes Pty Ltd, for people who work in issue and crisis management, author of Crisis Counsel: Navigating Legal and Communication Conflict. Online data failures and ransomware attacks are emerging as a leading deadly threat to reputation. However, some organisations still seem to…

Woolworths and the Cost of Ignoring Stakeholders

Crisis Management, Crisis Management and Crisis CommunicationJuly 2, 2021405Views 0Likes 0Comments

Every undergraduate PR student knows from their first semester that understanding stakeholders is essential, yet some big corporations appear to have forgotten that basic principle.

Should You Engage With Online Complaints and Negative Comments On Social Media?

UncategorizedJune 25, 2021462Views 0Likes 0Comments

Should You Engage With Online Complaints and Negative Comments? by Tony Jaques PhD, Director of Issue Outcomes Pty Ltd, for people who work in issue and crisis management, author of Crisis Counsel: Navigating Legal and Communication Conflict. Conventional wisdom proposes organisations should respond to online complaints swiftly, openly and with empathy. But new research suggests…

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Free Chapter: Why Should I Apologize? Lawyers vs. Communicators

Crisis Management, Crisis Management and Crisis Communication, Special OffersJune 11, 2021393Views 0Likes 0Comments

One of the most common areas of disagreement between lawyers and communicators is about when and how to apologize.

Reputation Risk: What do European Football and Australia Post have in common?

Crisis Management, Crisis Management and Crisis CommunicationMay 3, 2021392Views 0Likes 0Comments

What do European Football and Australia Post have in common? by Tony Jaques PhD, Director of Issue Outcomes Pty Ltd, for people who work in issue and crisis management, author of Crisis Counsel: Navigating Legal and Communication Conflict. Stakeholders are the essential foundation of any communication strategy especially issue and crisis management and two recent…

Free Chapter: Why Should I Apologize? Lawyers vs. Communicators

Crisis Management and Crisis CommunicationApril 23, 2021476Views 0Likes 0Comments

One of the most common areas of disagreement between lawyers and communicators is about when and how to apologize.

White Paper: Is Reputation Your Most Valuable Uninsured Asset?

Crisis Management and Crisis CommunicationMarch 16, 202182Views 0Likes 0Comments

Reputation may in fact be your most valuable uninsured asset. Nothing destroys reputation faster or deeper than a crisis mismanaged.

What’s the Reputation Risk When Your Star Behaves Badly?

Crisis Management, Crisis Management and Crisis CommunicationMarch 8, 2021427Views 0Likes 0Comments

What's the Reputation Risk When Your Star Behaves Badly? by Tony Jaques PhD, Director of Issue Outcomes Pty Ltd, for people who work in issue and crisis management, author of Crisis Counsel: Navigating Legal and Communication Conflict. Was Jeep right to withdraw its costly Super Bowl advertisement in February after learning that singer Bruce Springsteen…

White Paper: Is Reputation Your Most Valuable Uninsured Asset?

Crisis Management and Crisis CommunicationFebruary 12, 2021519Views 0Likes 0Comments

Reputation may in fact be your most valuable uninsured asset. Nothing destroys reputation faster or deeper than a crisis mismanaged.